Intel and Opening Ceremony’s MICA smart bracelet seeks to capitalize on a demographic that has generally been ignored in the wave of wearables: women who like fashionable fitness devices.
Slimming down the faces of smart watches robs them of utility and is likely one big reason wearables have failed to accommodate those with smaller wrists, women in particular. Intel and OpeningCeremony’s solution is to preserve the utility of a wrist-worn computer inside an elegant band.
The $495 MICA seeks to marry OpeningCeremony’s design experience and Intel’singenuity into a product that appeals to women. MICA, short for My Intelligent Communication Accessory, lets wearers stay connected via SMS messages, meeting alerts, and general notifications without the need to pair with a smartphone. Read More